STC Marcom SIG
The Marketing Communication Special Interest Group is a resource to help members network, exchange information, and receive education on marketing communication best practices. Members are marketing and public relations writers, editors, specialists, managers, and consultants; really any technical communicator interested in marketing communication.
We are always open to feedback on our activities, and of course, new volunteers and contributors.
-
Clever communications lessons
Posted on August 14th, 2009 No commentsI think one of the most clever communications lessons I’ve ever learned happened in a business meeting I attended in Las Vegas. The head of our eVentures (remember eVentures? How quaint!) business unit gave a 10-minute PowerPoint presentation on all his techno mumbo-jumbo, including a target list of areas of concentration to grow the business. This target list, a brilliant blue PowerPoint slide read: SAP, IBM, EMC, ERP, ROI, Other TLAs. No one in the room knew the last one was “Other Three Letter Acronyms”. Classic.
Twitter links powered by Tweet This v1.6.1, a WordPress plugin for Twitter.